Kenzi Wood | Curious Creator

Oliver Buchannon

Kenzi Wood

Kenzi Wood is a writer who specializes in writing content for blogs, websites, TikTok, YouTube, and everything in between. In her past life as a marketer, she specialized in SEO, PPC, email, and content marketing. Outside of work, you can find Kenzi baking vegan treats, gardening, and playing with her cats.

Creator Insight

Turn freebies into growth with the reciprocity principle

Nov 24, 2025

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8 min read

Turn freebies into growth with the reciprocity principle

This is what happens when you stop selling and start serving your audience first.

Creator Insight

🪄The magic of “mine:” Using the endowment effect to turn followers into owners

Nov 12, 2025

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10 min read

🪄The magic of “mine:” Using the endowment effect to turn followers into owners

Your content is more valuable when your audience feels like they own it.

Creator Insight

From scrolls to clicks: How nudge theory turns viewers into action-takers

Oct 29, 2025

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9 min read

From scrolls to clicks: How nudge theory turns viewers into action-takers

Why small design choices (not louder CTAs) quietly shape your audience’s behavior.

Creator Insight

The peak-end rule: How to craft content people actually remember

Oct 15, 2025

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10 min read

The peak-end rule: How to craft content people actually remember

Your audience doesn’t remember the whole story, just the moments that hit hardest

Choice architecture turns scrolls into off-platform sales

Sep 24, 2025

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10 min read

Choice architecture turns scrolls into off-platform sales

Relying on social algorithms kills your growth. 😵Here’s what to do instead.

How to use the principle of tribalism to put your promotions on autopilot

Sep 10, 2025

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9 min read

How to use the principle of tribalism to put your promotions on autopilot

Belonging beats algorithms every time

Creator Insight

From viewers to superfans: Gottman’s 85% rule changes everything

Aug 27, 2025

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8 min read

From viewers to superfans: Gottman’s 85% rule changes everything

Why every emoji, poll reply, and “lol” matters more than you think.