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YouTube’s power move

Mar 5, 2025

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6 min read

YouTube’s power move

YouTube is coming for Netflix, TikTok’s Live biz is insane, and Passes is in hot water.

Creators ditching IG for Substack?

Feb 26, 2025

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5 min read

Creators ditching IG for Substack?

More control, more $$$—is this the next big move? Plus, Twitch’s new sponsorship play & IG’s sketchy paid comments.

Reddit goes paywall, Yahoo bets on influencers, TikTok won’t die

Feb 19, 2025

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5 min read

Reddit goes paywall, Yahoo bets on influencers, TikTok won’t die

Reddit goes paywall, Yahoo bets on influencers, TikTok won’t die

Netflix’s next move? Copying YouTube

Feb 12, 2025

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6 min read

Netflix’s next move? Copying YouTube

Video podcasts, MrBeast’s Hollywood lesson, and why influencer deals are on pause—what’s shifting in media and creator marketing this week.

🏈 Creators take over Super Bowl

Feb 5, 2025

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6 min read

🏈 Creators take over Super Bowl

Super Bowl houses, timeline apps, and why YouTube just came for Spotify’s neck.

🇺🇸 White House opens doors to creators

Jan 29, 2025

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7 min read

🇺🇸 White House opens doors to creators

Influencers in the press room? It’s happening. Plus, BookTok isn’t just recommending books—it’s running the industry.

⏰ TikTok’s 75-day lifeline, Instagram’s creator cash grab

Jan 21, 2025

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5 min read

⏰ TikTok’s 75-day lifeline, Instagram’s creator cash grab

This week: TikTok gets a 75-day breather, Trump pitches a U.S.-majority stake, and Instagram waves cash at creators to steal the spotlight.

👋 TikTok’s big goodbye + creators strike AI gold

Jan 15, 2025

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7 min read

👋 TikTok’s big goodbye + creators strike AI gold

The Los Angeles wildfires sparked both incredible generosity and troubling misinformation. Snap CEO Evan Spiegel pledged $5 million in aid, while Dude Perfect’s 24-hour livestream raised over $270K to support creators Colin and Samir, who lost their homes. Meanwhile, some pointed fingers at diversity policies for the devastation—a baseless claim wildfire experts were quick to shut down.

Meta’s bold move, IG’s creator shift, and TikTok’s backup plan

Jan 8, 2025

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5 min read

Meta’s bold move, IG’s creator shift, and TikTok’s backup plan

First edition of 2025, fresh off a two-week break and rocking a new look. There’s a lot more in the works, and we’ll be spilling all the details in the next few weeks. Stay tuned—it’s gonna be good.

Snap’s hustle, LinkedIn’s glow-up, TikTok’s doomsday plan 🚨📱

Dec 17, 2024

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7 min read

Snap’s hustle, LinkedIn’s glow-up, TikTok’s doomsday plan 🚨📱

Creators grind on Snap, LinkedIn chases viral video, and TikTokers brace for the ban.

Insane Media
Insane Media
TikTok for sale? 🎥 Spotify flops + creators take on Shein

Dec 11, 2024

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8 min read

TikTok for sale? 🎥 Spotify flops + creators take on Shein

A billionaire wants to “Green Bay” TikTok, Spotify’s video dreams fall flat, and creators are building the next DTC empires.

Insane Media
Insane Media
Cameo’s reinvention, Forbes’ game-changers, YouTube’s wild year 📲

Dec 4, 2024

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7 min read

Cameo’s reinvention, Forbes’ game-changers, YouTube’s wild year 📲

Cameo bets on the masses, Forbes’ 30 shake up media, and YouTube fans turn niche into global hits.

Insane Media
Insane Media
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