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Hubert Trinkunas
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AI becomes a creator’s smartest hire

Aug 20, 2025

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6 min read

AI becomes a creator’s smartest hire

VTubers go mainstream, TikTok updates its rules, and Meta rolls out voiceover tools for Reels.

TikTok adds hotel bookings — and a new way to earn

Aug 13, 2025

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7 min read

TikTok adds hotel bookings — and a new way to earn

YouTube’s $3M relief fund, Sylvanian Drama’s legal win, and who might run TikTok in the U.S.

Creator fees are wild right now

Aug 6, 2025

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6 min read

Creator fees are wild right now

Some doubled their rates. Others undercharge.

IShowSpeed just got $23K to promote... Lithuania

Jul 30, 2025

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5 min read

IShowSpeed just got $23K to promote... Lithuania

Also inside: YouTube’s relaxed ad rules, creators losing fans for going full-time, and why brands are pouring money into escape rooms.

Apple sues YouTuber for iOS 26 leaks

Jul 23, 2025

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4 min read

Apple sues YouTuber for iOS 26 leaks

IG engagement’s tanking, Netflix wants proof not pitches, and YouTube’s now the kingmaker.

Meta and YouTube crack down as burnout hits creators

Jul 16, 2025

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5 min read

Meta and YouTube crack down as burnout hits creators

Platforms are killing repost spam, mid-tier creators are losing brand deals, and burnout is pushing some out of the industry entirely.

U.S.-only TikTok is coming

Jul 9, 2025

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5 min read

U.S.-only TikTok is coming

Plus: Yahoo’s quiet creator play, Prime Day boosts, and Michelle Khare’s Emmy moment.

Substack bets on video, again

Jul 2, 2025

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4 min read

Substack bets on video, again

Most creators aren’t breaking even—unless they go all in on video. Plus: TikTok wants your TV, and Trump’s TikTok tease is back.

Netflix might go short-form to take on YouTube

Jun 25, 2025

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7 min read

Netflix might go short-form to take on YouTube

Plus: VidCon roundup

80% saw more reach with this IG trick

Jun 11, 2025

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6 min read

80% saw more reach with this IG trick

Apple’s creator tools, Snap glasses, YouTube’s $55B impact.

Creators are landing TV deals—and keeping the rights

Jun 4, 2025

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6 min read

Creators are landing TV deals—and keeping the rights

No studios, no selling out. Just smart licensing plays that put your content on TV while you stay in control.

YouTube wants an Emmy

May 28, 2025

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6 min read

YouTube wants an Emmy

Creators push for Hollywood's biggest prize. Plus: Netflix bets big on YouTubers + OnlyFans' $8B sale talks.

Your content is worth more on video

May 21, 2025

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5 min read

Your content is worth more on video

Advertisers paying premium for video podcasts while Spotify protects smaller creators from play count pressure...

Creators + AI: It's complicated

May 14, 2025

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6 min read

Creators + AI: It's complicated

Hollywood veteran buys into creator management. Plus: The AI tools video creators can't live without.

'Newsfluencers' are the new news anchors

May 8, 2025

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6 min read

'Newsfluencers' are the new news anchors

37% of young adults trust influencers for news. Plus: Tim Stokely's new platform Subs

SAG is coming for influencers

Apr 30, 2025

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7 min read

SAG is coming for influencers

Hollywood's power players are finally taking influencers seriously. Meanwhile, Adobe gives creators a middle finger to AI scraping...

Steven Bartlett's $100M rejection playbook

Apr 23, 2025

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5 min read

Steven Bartlett's $100M rejection playbook

Who needs a streaming deal when you’ve got Pre-Watch squads and thumbnail data? Also: Zuck’s wild plan to reset Facebook, YouTube’s AI land grab, and Instagram’s CapCut clone.

Creators are shifting strategy fast

Apr 16, 2025

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7 min read

Creators are shifting strategy fast

There’s a new feed. You can post prompts. They’re called yeets. Also inside: Zuck’s regretful emails, Canva’s big move, and how creators are surviving the downturn.

Instagram’s circling TikTok. Haul girls are panic buying. And MrBeast is sweating tariffs.

Apr 9, 2025

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5 min read

Instagram’s circling TikTok. Haul girls are panic buying. And MrBeast is sweating tariffs.

Creators are pivoting fast—and platforms are fighting for who gets left standing.

Curious Creator

Smart creators don’t just post - they build platforms, grow audiences, and monetize with intention.

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